Alan Sugar
The Next Big Thing > Authors > Alan Sugar
Sir Alan Sugar went to Brooke House School in London but left at 16 and was
briefly a civil service statistician. It wasn’t long before he went into
business selling products such as cigarette lighters, intercoms and TV
aerials. He founded the home electronics group Amstrad in 1968.
Amstrad, in which he holds a near 30 per cent stake, is known for bringing technology down in price for the mass market, and currently produces a series of high technology mass-market products onto the UK market, centring on Sky set-top boxes and the Amstrad e-m@iler range of Internet-enabled smart phones. In 2005 his business empire was estimated to be worth £797 million and he was 55th on The Times Richlist.
In 2005 he entered the world of reality TV when he tested 14 apprentices in a new BBC TV series based on Donald Trump’s successful US show The Apprentice. The second series is currently being filmed to be shown in early 2006.
Amstrad, in which he holds a near 30 per cent stake, is known for bringing technology down in price for the mass market, and currently produces a series of high technology mass-market products onto the UK market, centring on Sky set-top boxes and the Amstrad e-m@iler range of Internet-enabled smart phones. In 2005 his business empire was estimated to be worth £797 million and he was 55th on The Times Richlist.
In 2005 he entered the world of reality TV when he tested 14 apprentices in a new BBC TV series based on Donald Trump’s successful US show The Apprentice. The second series is currently being filmed to be shown in early 2006.
