Andrew Howells
The New Medium of TV > Authors > Andrew Howells
Andrew Howells’ interactive experience dates back to the mid-1980s
when he worked for Sony UK on interactive training systems. He later
launched two new-media agencies for WPP and Omnicom. Having
worked on some of the first interactive games on the Sky Digital
platform, Andrew set up the full service interactive TV agency BMPtvi
in May 2000. He then co-founded Zip Television in 2003. Andrew
Howells is a leading commentator on the iTV industry and a member
of the DMA iTV Council.


