Jacques Bughin



Jacques Bughin
Dr Jacques Bughinn is a Partner at the Brussels office of McKinsey & Co. Since joining in 1992, he has worked for various offices, mostly on projects related to media, telecom and technology. He is an international conference speaker and lecturer, a fellow of the ECARES, a think-thank on economic policy in Belgium, and co-leads the advisory board on media management at INSEAD. The author of many journal articles, he is finalising a book co-authored with Annet Aris on Media Management (Wiley).
Jacques Bughin
Mobile broadcasting: red herring or big fish?
(New Language for the New Medium of Television)